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  • Zuzana Aichová: With us so far outweighs the mad consumerism
    publié le 12/04/2016 à 11:06

    The need to protect the environment transferred to recycled fashion shows and projects that bring new perspective on ecology.

    You do you think people in Slovakia organic?

    I hate to be critical, but I think it is with us yet weak. For example, compared to the situation in Austria, where I lived for five years. The basic principles of the indigenous population, the sorting of waste. For them it is a natural obligation. Class everyone, everywhere and everything. I really liked it. Sort and recycle waste, I was accustomed to at home, I think it's one of the positive legacies of socialism. Today is our particular problem that people do not believe that the waste really final remains divided and gets where it is needed. Of course, the fish rots from the head, so that the need to start from above, and to train more people in the area. In addition, while prevalent in our crazy consumerism while abroad coming trend of moderation. I feel that this is due to the "iron curtain". We had the market almost anything in the store or on television. Then came the rough, blunt capitalism and suddenly we had everything. Democracy has turned to money and consumerism. Its real value we have not had the chance to notice, only materials. To change still needs at least a generation.

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    What is your relationship to the current fashion?

    Mode, I began to perceive when I was thirteen or fourteen years. Then still they persisted aftermath of socialism and not a lot of shops, where they could be bought nice things. So we "Ficalho" on Burde and sewed at home things. I had a sewing machine, prešívali we get on it with clothes sister from his mother even after her grandmother. Of course, there are many nice I dress(http://www.dressesmallau.co), but never too not subject to fashion trends. We should give serious consideration to what extent we depend on the fashion industry or just any other frenzy that our society stuff in the head. And we should realize the value of products and value ourselves and the fact that we can look and feel good in the fact that is not just the most expensive and najznačkovejšieho trade.

    In late April, preparing Fashion Show recycled fashion. How is the preparation for such an unusual tour?

    First, we make a collection of clothes. We people wear their old stuff and are happy, because they often do not know what to do with them. We give them to students who this year together with renowned fashion designers. If something is not used, we donate clothing and fabrics in weaker regions. Created models will be part of the show. We try to make them wearable and have been an inspiration for people. But there are also demonstration models made of paper napkins or plastic bottles and cartons in order to draw attention to how much waste we create, although it can be used again in any way.

    Who sews your models?

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    Last year we worked with the students of School of Applied Arts Josef Vydra in Bratislava led by academic painter Anne Bohatová. I was pleasantly surprised by their creativity and flair that had models. This year has been added Priemyslovka Svidník, college students from Zlin and we are also engaged renowned designers. She joined Lydia Eckhardt, who, in private and in the creation of applying sound environmental practices. She gave us three models that have not yet found the owner and as ever nothing is discarded, pleased about the possibility that young designers recycle them something new. Was added and Luke Kimlička. It wants to tailor models of residues of substances that he remained after sewing ball gowns. They helped us and Izabela Komjati as two of recycled models and Zlatica Hujbertová. Designer Petra Kubíková comes with a choice of recycled denim fashion collection, which reaped great success in London.

    Why did you decide to organize just this type of event?

    We want to show that the clothes that you buy for a few euros in trade, has a much higher value. It is not only a value, which is measured in currency, but also the value of work that is behind it. This is the environment that suffers most, such as the processing of cotton, when coloring agents. Drinking water is thus pollutes, misses her too much, and these are all factors that few people are aware when buying new clothes. Fashion show is to demonstrate in practice that we do not always buy only new things, but that they can be recycled and re-capitalize.(yellow formal dresses)

    You studied theater science, worked in the media and is now devoting ecology. How everything is connected together?

    At school has always tugging at scenography and in this regard, and the costumes. I was very fortunate that I was able to work in the media, my work was interesting. I went through film festivals, picking out and I bought programs for television stations series and movies. World media and trade me very impressed, because it meant a lot of traveling and communication with traders from all continents. Very much gave me life. Through the shop I met a variety of cultural differences and the way of thinking and also gained a lot of friends and contacts. At this stage of life can experience a lot of the previous utilized, although it together at first sight unrelated. My passion for Fashion Show results from the fact that I'm a woman and naturally I'm interested in fashion, but also scares me crazy consumerism that dominates it.

    In addition to organizing a fashion show and other environmental projects. What do they focus?

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    The project Resonance, which we set up to prepare and Patrik Gubom EKODENT - ecological picnic, where in addition to sports, entertainment and healthy food to visitors and deal with waste management issues or potential for energy saving in the home. Another project is to engage in! dedicated energy and mobility and last Christmas event is a charitable nature. The drawer can hold another idea for a large multi-genre event.

    What are the reactions of the Slovaks to these kinds of events?

    Actively we organize our events for three years and the reactions are different. I must say that they are much better than the eastern, western Slovakia. Public interest is there much more honest than in Bratislava. Perhaps this is due to the fact that Bratislava is happening too many shares and Košice and Prešov that overpressure is not. I'm from Bratislava and my colleague, with whom I founded Resonance is Humenčan, so this situation we try to look objectively.

    Educate environmentally and its Annual daughter?

    Louise is not yet very small. But certainly I endeavor to observe certain principles in it. Sister year-old daughter, so she shifted her clothes and toys. And we were in childhood accustomed to use things that have other family members did not need. Someone sees this as a disgrace and wants to have a new stroller, crib, clothes. But I do not consider it important. When my daughter learn to appreciate the used item, it will be much more beneficial than if the demand is still something new. Concerning toys, I try around and instruct family members that they do not need a thousand. More I am looking forward when Louise learned to play with fewer toys, but creative. Some still receive, so you do not even have the option to buy anything, and sometimes it their intention to subscribe to the not unduly much. Daughter recently had a birthday and our nanny Evka prepared for her the most beautiful gift. During the day, when they played together, its a large cardboard box that we were ready to separate the waste produced house with doors and windows. Oblepila him remnants of wrapping paper and stuck it on the door of the photo. Louise loves the house and still plays in it. Do it, although this is not flashy "Barbie" a house of trade. I believe that in this way we will succeed in it stimulate the imagination while environmental perception.

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