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  • Pocket Outdoor Media To Host Media Hub At The Running Event
    publié le 28/11/2018 à 11:12

    Competitor Running, Women’s Running, Triathlete, and VeloPress will host the Official Media Hub of The Running Event 2018 tradeshow from November 28 to 30 at the Austin Convention Center. Running retailers, manufacturers, and attendees are invited to join the fun at booth #1431 for exciting events, new website previews, and charge up their phones and devices at the Official TRE Charging Station.

    The Official Media Hub offers visitors a glimpse at exciting media products releasing in 2019 including:

    Audience Studies: The newly released 2018 Audience Studies for Competitor Running and Women’s Running, which include comprehensive market research. Each report reveals brand ownership and intent-to-buy responses from thousands of consumers for over 100 leading running apparel and wholesale fashion shoes brands. Retailers must not miss this insight into the top-selling brands and trends for 2019.

    New Website Designs: Previews of the redesigned brand websites designed by award-winning online user experience designer Daniel Boguszewski.

    Women’s Running Redesign: A fresh, new design of Women’s Running magazine in its upcoming Jan/Feb issue—including a new logo.

    New Magazines: Complimentary copies of new issues of Triathlete and Women’s Running. Retailers can set up retailer subscriptions of this industry-leading magazines during the show.

    New Books: A selection of new VeloPress running books, including: Kilian Jornet’s Summits of My Life, Hansons First Marathon from the coaches of the Hansons-Brooks Distance Project, the new 2018 teal color of the Believe Training Journal from Lauren Fleshman and Roisin McGettigan-Dumas, and Jay Dicharry’s top-selling Running Rewired program.

    The Official Media Hub Event Schedule for The Running Event

    Wine with Women’s Running

    Wednesday, Nov. 28 | 5:30 – 7:00 p.m.

    TeamWR invites the running industry to join the Women’s Running community at a networking happy hour event. Meet the editors and enter a raffle for fun prizes! Beverages and light hors d’oeuvres will be served.

    Jay Dicharry Running Form Self-Test Workshop and Book Signing

    Thursday, Nov. 29 | 11:00 a.m. – 12:30 p.m.

    VeloPress and Competitor Running will team up to host America’s leading physical therapy expert and best-selling author Jay Dicharry for this fun and informative event. Dicharry will guide attendees through an interactive session of his favorite self-tests and correctives from his best-selling book Running Rewired: Reinvent Your Run for Stability, Strength & Speed. Stay for a free, autographed copy of the book while supplies last!

    Gear Talk Video Interviews

    Thursday, Nov. 29 | 12:30 – 6:00 p.m.

    The editors of Competitor Running, Triathlete, and Women’s Running will interview product managers about new releases and top-selling running gear, wholesale fashion shoes, and apparel during this live-taped video series to be published online in December. Interviews are by invite only, but retailers are encouraged to watch these informative, two-to-three-minute product highlight sessions for overviews of 2019 product.

    Daily Contests, Subscription Offers, and More

    Each day during expo hours

    The Official Media Hub will offer attendees giveaways throughout The Running Event. Retailers are invited to join our magazine subscription program and to learn about VeloPress wholesale terms for carrying running titles in their shops.

    Pocket Outdoor Media’s brands include Competitor Running, the leading website for performance-minded runners; Women’s Running, the world’s #1 resource for women runners; VeloNews, the authoritative voice of cycling; Triathlete, the world’s #1 triathlon resource; and VeloPress, the world’s leading publisher of books on endurance sports.

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